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Purpose-led loyalty turns shoppers into lifetime advocates

May 18, 2026
Purpose is no longer a “nice to have” for shopping centres; it is a growth lever. As consumers reward brands that back l...
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Analyzing the impact of loyalty card programs on customer behavior

May 18, 2026
New research analyzing loyalty card programs in the Albanian retail market reveals a critical gap: while 68% of consumer...
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Membership Club Data Every Shopping Center Should Use Now

May 18, 2026
Retail membership clubs like Amazon Prime, Walmart+, and Costco are reshaping how people shop, belong, and engage across...
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Wisemarketer: Michaels Unveils Revamped Rewards Program

May 18, 2026
Michaels has relaunched its rewards program across North America with a simpler three-tier structure, richer perks, and...
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Member Lifetime Value: What’s working and what’s not

May 18, 2026
World Council of Credit Unions and Points4Purpose outline how card-linked, cause-enabled engagement helps credit unions...
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The Long Term Impact of Loyalty Programs on Consumer Purchase Behavior and Loyalty

May 18, 2026
A recent study of a real-world loyalty program found that growth did not come from “rewarding your best members more.” I...
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